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  • A Proposal for an ExhibitionAbroad 建议在国外办商展

    781. I've made a  draft of that.

      我已经草拟了一份方案出来。

      782.We are planning a six-week event titled Chinese Products Festival to take place in October, 2000.

      我们计划在2000年10月开始这个为期六周的中国商品展销节。

      783.Within each store, we would endeavor to have separate shops with merchandise from China.

      在每家分店里,我们将努力使来自中国的商品有单独的空间。

      784.Our aim is to portray Sincere' s as worldwide department stores, as well as a source of culture, history and art.

      我们的目的是将先施连锁店描绘成世界性的百货公司,以及文化、历史和艺术的源泉。

      785.We plan to launch this promotion with major evening events in each of our stores.

      我们计划在各分店以及晚间的重要活动中开始个促销。

      786.During our promotion, we plan to develop 30 or 40 pages of newspaper advertising on the promotion.

      在促销期间,我方计划在报纸刊登30或40页的促销广告。

      787.We'll enhance the promotion with catalogs or bill inserts.

      我们也将以商品目录或传单来促进促销活动。

      788.We would plan to send a group to work on a television tape to

      be shown in our stores and possibly on local television.

      我们计划派一组人员拍电视录相以便在各分店或尽可能在电视台播放。

      789.We'll develop a special poster, shopping bag and hand bag as well as a theme for the promotion.

      我们将制作一张特别的海报、购物袋和手提袋,同时也将赋予这次促销活动一个主题。

      790.We will need cooperation in developing art work for posters, merchandise bags and shopping bags.

      我们需要合作制作海报、商品袋和购物袋。

      Dialogue  A

      (Mr. Smith has asked Miss Gao, the secretary to draft a proposal for the exhibition in the United States. Now, he wants to know how she is getting on with it. )

      (A: Mr. Smith; B: Miss Gao)

      A: How is going with the proposal for the exhibition in the United States, Miss Gao?

      B: Well, I've made a draft of that. Shall I read it for you?  A: That's  right. Go ahead.

      B: (Reading voice) A proposal for an Exhibition of Chinese products to be held in USA. Timing: We are planning a six-week event titled Chinese Products Festival to take place in October, 2000. It would be done in the eight Sincere' s stores simultaneously. For the promotion, the key locations are New York, Boston, Philadelphia and Washington; four of the ten largest cities in the United States. Within each store, we would endeavor to have separate shops with merchandise from China;model rooms, displays, exhibits, guest appearances and demonstrations. It would be our expectation that during this six-week period, between three and four million people would visit the Sincere' s stores.

      A: Wait a minute, Miss Gao. I think you should point out the aim of this exhibition first. Our aim is to portray Sincere' s as worldwide department stores, as well as a source of culture, history and art, and to promote greater understanding of Sincere' s among the many people who visit the eight stores.

      B: OK. I'll take care of that. (go on reading) Major events: we plan to launch this promotion with major evening events in each of our stores benefiting such groups as The Asia Society, the Metropolitan Museum or other appropriate groups, with particular emphasis on New York, Boston, Philadelphia and Washington…。 Sales promotion: During our promotion we plan to develop 30 or 40 pages of newspapers advertising on the promotion as well as advertising in such magazines as The New York, Vogue, New York Magazine, etc. We'll enhance the promotion with catalogs or bill inserts. We would plan to send a group to work on a television tape to be shown in our stores and possibly on local television. We'll develop a special poster, shopping bag and hand bag, as well as a theme for the promotion. Work together with a spirit of friendliness and cooperation to develop a major exhibit that will make the American people more aware of the greatness of China…。

      A: Oh, not bad. We will need cooperation in developing art work for posters, merchandise bags and shopping bags. I'm sure Mr. Parker will manage that.

      Notes 注 释

      1.go ahead. (colloq. ) (口语)继续下去(常用在指某人正要说的话或正要做的事)

      2.the key locations主要的地点

      3.four of the ten largest cities十个大城市中的四个

      4.endeavor to do 努力去做某事

      5.guest appearances and demonstrations 顾客更衣室

      6.portray…as把……描绘为

      7.make…aware of使了解

      The quiz made John more aware of the importance of vocabulary.

      测验使约翰更加认识到词汇的重要性。

      Words and Expressions

      proposal/pr+'p+uz+l/                      n. 建议,提议

      endeavor/in'dev+/                          v. 努力去做

      n. 竭力;试图

      expectation/?ekspek'teiM+n/           n. 期待,指望

      metropolitan/metr+'p&lit+n/            a. 大都市的

      n. 大都市的居民

      enhance/in'ha: ns/                          v. 提高,加强

      merchandise bag                           商品袋

      simultaneously/?siml'teini+sli/         ad. 同时地

      demonstration/dem+ns'treiM+n/      n. 演示,示威

      portray/p&: 'trei/                            v. 扫描,描绘

      bill insert                                      插页广告

      theme/Ii: m/                                   n. 论题,主题

      shopping bag                                购物袋

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